[INT]”French cinema is as beautiful as Indian cinema” – Deepika

Deepika Padukone is ready to work in films beyond Bollywood, but she is not gunning for Hollywood. The versatile Indian actress is instead, keen to do a French or Iranian film, and she has even identified directors she would like to work with.

“I think French cinema is as beautiful as Indian cinema and like I said before, I don’t think the medium matters as much as the story and the script. If I find something exciting, I would do it,” the 28-year-old said here Wednesday at the 16th Mumbai Film Festival.

“‘Priceless’ is one of my most favourite French films. I have watched some as well. I do like some directors and I have identified some directors I would like to work with,” she added.

Deepika is currently busy promoting her mega commercial venture “Happy New Year”, which hits theatres Oct 24.

Directed by Farah Khan, it also stars Shah Rukh Khan, Abhishek Bachchan, Boman Irani, Sonu Sood and Vivaan Shah.



[INT]”I have no perspective on what it is like to be Deepika Padukone” – Deepika

DC | Mehul S. Thakkar | October 16, 2014, 12.10 pm IST

Deepika Padukone

Deepika Padukone
Mumbai: Deepika Padukone has just returned from the SLAM world tour, and is now neck-deep in promotions for Happy New Year. Despite the whirlwind pace of her work, Dippy sat down for a candid chat with us.
Today, are you aware of the impact Brand Deepika has? The global audience went mad with your entry during the concerts… 
(Laughs) The only thing that I was thinking when I was up there, making the entry, is that I hope I don’t fall down. Yes, I could hear the entire stadium shouting my name but I have no perspective on what it is like to be Deepika Padukone. I don’t know what she is like. (Pauses) I can never articulate this, I’ve made it very complicated.
Try again…
(Thinks awhile) Okay, basically, I will never know what it is like to be me. Is it a great feeling the love and appreciation from the global audience? Yes it is. But I will never know what all this is from an outside perspective. I would be lying if I tell you that I am not aware of it, but I wouldn’t know the magnitude of it. Maybe I don’t want to know.
The video in which you and Ranbir were dancing in Corsica, was that an act for the local crowd?
No, they were all dancers who were part of that sequence. It was an emotional moment and the dancers started crying and feeling sad as it was a schedule wrap for Tamasha. That’s the disadvantage of the movie business. We have to move on. They don’t understand our language but they were attached to us. I was emotional too.
Ranbir Kapoor was doing a Dev Anand jig…
(Smiles) It’s related to the film.
Coming to Happy New Year, your accent is again the talking point, was this one easier to pull off?
I know the accents are coming back-to-back and it’s not about being easy or difficult. I think we should like Meenalochini’s character (from Chennai Express) for what it was and allow Mohini (from HNY) to have her own journey. If I may say so, Meenama’s accent has become iconic, especially the bakwaas dialogues. I hope I’ve been able to do something special in HNY.
Mohini in ‘Happy New Year’
Her iconic dialouge from ‘Chennai Express’
Did you have to put in a lot of effort for the ‘Lovely’ song given that it was going to be your promo shot?
Yes and I had to rehearse all the steps for a week. After my first day, I realised that if I have to do this song, I need to have more stamina. Also, my stomach was showing so I had to eat certain kinds of food before we actually started shooting.
In between travelling and film shoots, how do you stay connected with your parents in Bengaluru?
When I sign a film, I only tell them about the signing, then I give them updates about the shoot. I never tell them the story and I make them watch the film because I would like them to see it as the audience. I get honest feedback from them.
Any words of advice from Prakash Padukone?
My father taught me that you could be the most successful person in the world, you can have all the money but what you have to be, is a good human being.

“I will be shooting for Tamasha in January and February,Bajirao Mastani in March 2015”-Deepika

Xclusive- Deepika talks about Bajirao Mastani, Tamasha, Katrina & more

In part 2 of an exclusive interview with us, Deepika Padukone talks about Piku, Bajirao Mastani, Tamasha, Box Office Success, Katrina Kaif, Awards and lots more. Have a look

Q. Tell us something about your upcoming projects.

Deepika- I am doing Piku with Amitji and Shoojit Sircar, Then there is Tamasha with Imtiaz Ali and I am also doing Sanjay Leela Bhansali’s Bajirao Mastani. I am done shooting half of Piku. After I am done promoting Happy New Year, I will start shooting for Piku and by December I should be done with Piku. I will be shooting for Tamasha in January and February. We have already wrapped up one schedule of Tamasha. From March I start shooting for Bajirao Mastani. We will be shooting for Tamasha in India now.

Q. Finding Fanny on one side and Happy New Year on the other. So how do manage shooting for two films of different genres?

Deepika- This year is very interesting for me and every year gets more and more interesting for me. Last year I did four films and this year I am doing two completely different films. One is a complete commercial masala film and other is a English film. Next year a lot of films are based on my Character. Be it Piku or Bajirao Mastani.

Q. What matter to you the most? Box Office success or Critical acclaim.

Deepika- Box office success matters to me a lot but at the same time even critical acclaim matters. I have worked with people who say let the critics go to hell, it is the people who will watch the film. Let me tell you even these guys feel bad when they read the bad reviews. For me I am an actor and I feel both things are necessary. I would like to deliver hit films and want the producers to make money but at the same time my performances should also be appreciated. I feel a film is a success when it has repeat value. A successful film is a film which people would like to watch 10 years later.

Q. Do you feel the pressure to give 100 crore film’s at the box office?

Deepika- Absolutely not. I never choose film thinking that the film will do 100, 200 or 300 crore. That’s wrong if you do a film with that reason. For me Box Office at that level is not important. I sign a film to enjoy the film, my character and to have fun on the sets. We never thought Ram Leela will make 100 crore. It did that kind of business because people liked it. We won filmfare award and did 100 crore too. I don’t choose projects for actors and directors. I think a film should be done for the script and character.

Q. Do awards matter to you?

Deepika- Yes they do matter to me. If I had a year like last year where I did four films and I don’t win a award I would feel really bad. Everybody say that awards are rigged and just for Trp and stuff like that but end of the day the person who goes and collects the award feels really good about it. Awards are a sign of appreciation and a sign of your hard work.

Q. Actresses are paid less than the actors in our industry so what is your take on that?

Deepika- If you are comparing it to what the guys make it is very less. If you compare it with what the girls used to get and what the girls are getting now there has been a major shift in the last one. Films cannot be made without heroine. We all love cinema and hence I feel we should not get into this negativity. In the process of money we are losing the positivity in cinema. Now it has become a very formal process of film making since the entry of corporate. So I think we should make films with heart. For me love and appreciation I get from fans is the most valuable thing for me.

Q. Any actor you would like to work with?

Deepika- I would love to work with Hrithik Roshan.

Q. How proud do you feel that you are not treated as a eye candy in the films like many other actresses?

Deepika- What exactly are you trying to say. Can you give a reference point?

Q. Like Katrina Kaif in Jab Tak Hai Jaan or Dhoom 3?

Deepika- According to her she has worked very hard no for the film (Smiles). So how can you call her a show piece. I am trying to say the hard work and the effort is the same. Being a heroine is not easy at all. Every role has a lot of hard work. I can’t comment on other people’s choice of roles. Something I don’t like will be liked by somebody else. I have done films including my flop films like Khelein Hum Jee Jaan Se, Break K Baad, Lafangey Parindey they are all character driven film. People remember a character only if a film does well.


[INTERVIEW] My heart belongs to cinema

She came, she saw, she conquered. It’s clearly going to be a very Happy New Year for Deepika Padukone.

If looks could kill, the audience would be dead. Dressed in black, with red lipstick and red nail polish, Deepika Padukone looks striking. She is in Chennai with the film crew to promote her upcoming Farah Khan film Happy New Year, and exudes all the charm of her on-screen character Mohini.

The fact that she remembers that I have interviewed her before is self-assuring, as I sit down all geared up to shoot a few questions before I run out of my allotted minutes. Om Shanti Om to Happy New Year and back to Farah Khan and Shah Rukh Khan, it must feel like a homecoming after seven years. “Well, though I have done a film with Shah Rukh in between this, working on Happy New Year brings back memories of Om Shanti Om, my first movie, simply because of the way they were protective about me. Not coming from a film background, I have learnt everything here. And it’s only when I sit down for interviews like this do I realise that it’s been seven years. I have so much to learn and to do still!”

The cameraman walks in and begins clicking feverishly. A little peeved, she asks him to click after the interview is done.

We talk of Brand Deepika. “Everything I do — be it films, ads or endorsements — is all because of my films. The films have made me, and the brands know that I bring some value to them. However, the characters in the movie leave a lasting image on the minds of people and this is what brands work on. And if I can make that lasting impression or make a difference, why not?”

Shantipriya, Gayatri, Meera, Shonali, Aaliyah, Veronica, Naina, Angie — the list of characters Deepika has played. Which is closest to her heart? “Naina Talwar,” she says, instantly. “Very rarely do you come across a character that you identify with. I identified with her back story and her journey and that’s why she remains closest to my heart.”

In Happy New Year, Deepika is bar dancer Mohini. How did she prepare for it? “Fortunately,” she says, “I had seen a few movies on bar dancers, but you don’t want to typecast it; you want to do it differently. I am lucky that a large part of my character is in the writing itself. For the body language, Farah and I sat together. You also need to be true to the moment. And as far as challenging goes, it was only the initial part that was difficult. Once I bit into it, I was able to enjoy it.”

In Finding Fanny, critics and audiences found Deepika’s acting beautifully natural. Would she rather do more such roles or does she prefer masala movies? “I don’t like to classify voices as masala or other types. For me, the effort I put into a film whether it’s Finding Fanny or the masala movies is the same. I enjoy both, depending on the character and what I like at that point.”

How could I end without touching upon the huge cleavage controversy? But Deepika doesn’t bite: “The more I talk about this, the more meanings will be drawn. I have made my point and I think it’s best to leave it like that.”

But if there’s one thing she will want on screen or off screen, what would it be? “Respect,” she says, “It’s what all women want.”

Source: http://www.thehindu.com/features/cinema/article6471387.ece

[ARTICLE] Deepika Padukone to lead ‘Bend the Rules’ campaign

Express News Service | New Delhi | Posted: October 2, 2014 12:01 pm

HP India today launched its new ‘Bend the Rules’ campaign featuring brand ambassador, Deepika Padukone. The campaign celebrates how millennials in India ‘Bend the Rules’ by taking the unconventional road to success.

Millennials strive for success at an early age using the power of technology. HP is inviting them to share their stories by uploading a video on Facebook, Twitter or YouTube using the hash-tag #BendTheRules, of how they have bent the rules to achieve success. A winning entry from India will get a chance to share their inspiring story with a larger audience through a short film which will be aired on Bindass, a popular youth entertainment TV channel in India.

“India has one of the youngest populations in the world, and through the #BendTheRules campaign, we are highlighting the ideas and philosophies of this generation,” said Lloyd Mathias, head of marketing, Printing and Personal Systems, HP India. “Keeping millennials’ needs in mind, HP has a range of stylish, yet productive notebooks, tablets and hybrid devices that will enable them to go that extra mile.”

Deepika Padukone, brand ambassador for HP India is associated with this campaign. As someone who decided to pursue acting and leave behind a promising badminton career, she is familiar with treading the unconventional path to success.

“India is full of creative and innovative young minds that believe in doing things differently,” said Deepika Padukone. “I am excited to be part of the HP’s #BendTheRules campaign as it provides a great opportunity for the youth of this country to showcase their talent and the different ways in which they have achieved success.”

Also featuring in the campaign is the HP Pavilion x360, a value-packed convertible PC, which easily converts from notebook, to stand, to tent, to tablet mode. With optimized touchscreen performance and BeatsAudio™, the device is idealfor the productivity and entertainment needs of consumers.

The campaign is spread across multiple platforms including television, print, digital, social media, out of home, webisodes and Vine videos.

Source: http://indianexpress.com/article/entertainment/bollywood/deepika-padukone-to-lead-bend-the-rules-campaign/